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The Dyson digital motor V7.

The Dyson digital motor V7 spins at up to 110,000rpm – five times faster than a Formula One car engine. Producing up to 100 Air Watts, it's been retuned to help generate 75% more brush bar power than the Dyson V6™ vacuum.

2 Tier Radial™ cyclones

15 small cyclones each generate powerful g-forces to fling dust into the bin. The post-motor filter is 1.5m of ePTFE porous membrane sandwiched between layers of PE/PET, folded 158 times to fit in a compact space. It's optimised to provide filtration with minimal pressure consumption, for more suction. So it captures microscopic dirt particles as small as 0.3 microns – almost 100 times smaller than the width of a human hair.

Redesigned battery chemistry.

A retuned, rechargeable nickel-manganese-cobalt battery powers the Dyson V7™ vacuum for up to 30 minutes of fade-free suction.1

"The accumulative benefit of getting lots of little things right means you get an idea that's a step change when you bring them all together."

James White Dyson Engineer
  • 350 Watts of power generated by the Dyson digital motor V7
  • 75 Per cent more power at the brush bar than the Dyson V6™ vacuum
  • 2,600 Grams total weight for easy, whole-home cleaning



Buy from

1Up to 20 minutes with motorised floor tool attached. Up to 6 minutes in MAX mode.